Truck accessory statistics span a broad U.S. aftermarket: pickup personalization, bed protection, tonneau covers, caps, racks, carriers, towing products and related services. The figures below distinguish estimates, surveys and observed company or government data, while keeping each period and population explicit.
Key Truck Accessory Statistics
The most broadly useful figures are:
- In 2025, more than $15 billion was spent modifying U.S. pickups, according to a SEMA estimate.
- In 2025, more than 20% of U.S. pickups were personalized, according to SEMA.
- In the 2022 report’s reference period, more than 29 million late-model pickups were on U.S. roads, defined as model year 2010 or newer.
- In that same reference period, about half of late-model U.S. pickups were modified with specialty-equipment parts.
- In 2025, pickup-related accessories and performance products represented 30% of U.S. specialty-equipment sales, as estimated by SEMA.
- In 2021, the U.S. pickup tonneau-cover market was estimated at $0.63 billion.
- In 2021, DIY installation represented 67% of U.S. tonneau-cover purchases.
- In 2021, 55% of online U.S. tonneau-cover purchases were shipped to the buyer’s home.
- In 2021, the U.S. truck-cap market was estimated at $0.54 billion.
- In 2021, DIY installation represented 68% of U.S. truck-cap purchases.
- In 2021, the U.S. racks-and-carriers market was estimated at $0.82 billion.
- In 2021, pickup vehicles represented 31% of U.S. racks-and-carriers sales dollars by vehicle segment.
- In 2021, the U.S. bedliner and other bed-accessories market was estimated at $0.84 billion.
- In 2021, pickup vehicles represented 98% of U.S. bedliner and other bed-accessory sales dollars by vehicle segment.
- During the 2022 report’s reference period, 62% of late-model pickup accessorizers bought off-road-focused parts.
- During that reference period, 84% of late-model pickup accessorizers planned additional modifications in the near future.
- In SEMA’s 2026 market summary, the U.S. pickup fleet was estimated at about 63 million vehicles in 2025, compared with about 51 million approximately ten years earlier.
- In 2025, CURT sold 907,000 hitches, compared with 1,061,000 in 2024, according to LCI Industries.
Contents
- Key Truck Accessory Statistics
- Truck Accessory Market Size and Pickup Modification Statistics
- Truck Bed Accessory Market Trends and Sales Channels
- Tonneau Cover Statistics: Market Size, Buyers and Fulfillment
- Truck Cap Market Data and Installation Patterns
- Racks, Carriers and Other Truck Accessory Statistics
- Pickup Accessory Use, Ownership and Industry Employment
Truck Accessory Market Size and Pickup Modification Statistics
SEMA’s pickup-focused estimates show a large customization base, but their scope is broader than truck-bed accessories. In 2025, drivers spent more than $15 billion modifying pickups, pickup-related accessories and performance products accounted for 30% of specialty-equipment industry sales, and more than 20% of pickups were personalized.
The same SEMA summary estimated that pickup applications represented 35% of the suspension market and that wheels and tires accounted for 15% of pickup-owner accessory spending. SEMA, “TORA Industry Insights: Pickups Power the Automotive Specialty Equipment Market”
Earlier SEMA reporting provides a related baseline for 2021. Pickup owners spent $16 billion on specialty parts, representing 31% of specialty-equipment industry sales, while more than 29 million late-model pickups—model year 2010 or newer—were on U.S. roads in the report’s reference period.
| Measure | Period or reference period | U.S. figure |
|---|---|---|
| Pickup specialty-parts spending | 2021 | $16 billion |
| Specialty-equipment sales from pickup specialty parts | 2021 | 31% |
| Late-model pickups on roads | 2022 report reference period | More than 29 million |
| Late-model pickups modified with specialty parts | 2022 report reference period | About 50% |
About half of those late-model pickups were modified with specialty-equipment parts. Among late-model pickup accessorizers, 62% bought off-road-focused parts and 84% planned additional modifications in the near future; these are survey findings about accessorizers, not all pickup owners. SEMA, “The 2022 SEMA Pickup Accessorization Report”
The same report found that 45% of specialty-equipment businesses viewed battery-electric pickups as an opportunity. That is a business-opinion measure rather than a sales or adoption rate.
Truck Bed Accessory Market Trends and Sales Channels
SEMA’s 2022 Market Report estimates the U.S. market for truck bedliners and other bed accessories at $0.72 billion in 2018, $0.74 billion in 2019, $0.78 billion in 2020 and $0.84 billion in 2021. The category includes bedliners and other bed accessories, so it should not be treated as a tonneau-cover-only series.
| Category measure | 2018 | 2019 | 2020 | 2021 |
|---|---|---|---|---|
| Bedliners and other bed accessories, USD billions | $0.72B | $0.74B | $0.78B | $0.84B |
In 2021, pickup vehicles represented 98% of bedliner and other bed-accessory sales dollars by vehicle segment. DIY installation accounted for 57% of purchases, while channel shares differed between physical and online retail.
- Physical auto-parts chains represented 11% of category sales dollars in 2021.
- New-vehicle dealerships represented 13% of category sales dollars in 2021.
- Specialty retailers and installers represented 15% of physical-location sales dollars in 2021.
- Specialty retailers and installers represented 14% of online sales dollars in 2021.
These are sales-dollar or purchase shares from the U.S. market, not counts of unique buyers. SEMA, “2022 SEMA Market Report”
Tonneau Cover Statistics: Market Size, Buyers and Fulfillment
The U.S. pickup tonneau-cover market was estimated at $0.52 billion in 2018, $0.54 billion in 2019, $0.58 billion in 2020 and $0.63 billion in 2021. This is a product-category estimate for pickup tonneau covers, rather than a total for all truck accessories.
| Tonneau-cover market estimate | U.S. value |
|---|---|
| 2018 | $0.52 billion |
| 2019 | $0.54 billion |
| 2020 | $0.58 billion |
| 2021 | $0.63 billion |
Pickup vehicles represented 99% of tonneau-cover sales dollars by vehicle segment in 2021. DIY installation accounted for 67% of purchases, but the source does not measure installation time, quality or outcome.
Fulfillment patterns also varied by purchase setting. Among online tonneau-cover purchases, 55% were shipped to the buyer’s home; among in-store purchases, 29% used in-store pickup or installation.
The source groups pickup and installation together, so the latter figure is not an installation-only rate. SEMA, “2022 SEMA Market Report”
Truck Cap Market Data and Installation Patterns
SEMA estimated the U.S. truck-cap market at $0.50 billion in 2018, $0.51 billion in 2019, $0.51 billion in 2020 and $0.54 billion in 2021. Truck caps are a distinct category from tonneau covers, even though both address pickup-bed coverage and storage needs.
| Truck-cap market estimate | U.S. value |
|---|---|
| 2018 | $0.50 billion |
| 2019 | $0.51 billion |
| 2020 | $0.51 billion |
| 2021 | $0.54 billion |
DIY installation accounted for 68% of truck-cap purchases in 2021. Among online purchases, 48% were shipped to the buyer’s home, while 31% of in-store purchases used in-store pickup or installation.
The fulfillment figures describe outcomes within online or in-store purchases, not the share of all truck-cap sales. The installation estimate also does not distinguish cap designs or installation difficulty. SEMA, “2022 SEMA Market Report”
Racks, Carriers and Other Truck Accessory Statistics
The U.S. racks-and-carriers market was estimated at $0.71 billion in 2018, $0.80 billion in 2019, $0.76 billion in 2020 and $0.82 billion in 2021. The category includes hitch-mounted cargo carriers, roof and truck-bed racks, and mounted tents, so it serves more than pickup owners.
| Racks-and-carriers market estimate | U.S. value |
|---|---|
| 2018 | $0.71 billion |
| 2019 | $0.80 billion |
| 2020 | $0.76 billion |
| 2021 | $0.82 billion |
Pickup vehicles represented 31% of racks-and-carriers sales dollars by vehicle segment in 2021. DIY installation accounted for 61% of purchases, while 49% of online purchases were shipped to the buyer’s home and 17% of in-store purchases used in-store pickup or installation.
Because the category includes multiple vehicle applications, its market value should not be read as a pickup-only total. The installation and fulfillment shares likewise describe the broader racks-and-carriers category. SEMA, “2022 SEMA Market Report”
Pickup Accessory Use, Ownership and Industry Employment
Late-model pickup owners used their vehicles for travel or road trips at a rate of more than 90% in the 2022 report’s reference period. SEMA’s examples included camping, overlanding and off-roading, but the finding concerns late-model consumer pickups and should not be generalized to commercial fleets.
Pickup trucks made up about 20% of vehicles on the road in that reference period. The source describes this as a fleet estimate, while noting that light trucks also include SUVs, CUVs and vans in the broader vehicle context.
SEMA’s 2026 market summary estimated the U.S. pickup fleet at about 63 million vehicles in 2025, compared with about 51 million approximately ten years earlier. It also estimated that pickups represented about 20% of new-vehicle sales each year in its 2025 market summary; these are estimates, not a specific monthly or model-year registration series. SEMA, “TORA Industry Insights: Pickups Power the Automotive Specialty Equipment Market”
Company and employment data provide context, but neither is a pure truck-accessory total. LCI Industries reported $932.4 million in 2025 net sales for its Aftermarket segment, which contributed 23% of consolidated net sales and 34% of consolidated operating profit; the segment includes RV, transportation, marine and automotive aftermarket products.
- CURT contributed approximately half of LCI’s Aftermarket segment sales in 2025, while serving automotive, RV, marine and trailer markets as well as truck-accessory customers.
- CURT sold 907,000 hitches in 2025, compared with 1,061,000 in 2024.
LCI Industries, “2025 Form 10-K”
The Bureau of Labor Statistics reported 962.8 thousand employees in U.S. motor-vehicle-and-parts manufacturing in August 2026. In July 2026, motor-vehicle-and-parts wholesalers employed 370.8 thousand people, auto-parts, accessories and tire stores employed 608.5 thousand, and automotive repair and maintenance employed 1,045.0 thousand.
These BLS series are broader than truck accessories, and the August 2026 figure is preliminary. BLS also states that its automotive-industry grouping is not a formal NAICS industry; the figures therefore describe the surrounding automotive labor market rather than truck-accessory employment alone. BLS, “Automotive Industry: Employment, Earnings, and Hours”